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Intel and Asus ask consumers to design “dream” PC

1:32pm GMT, Tuesday, 4 November 2008

WePC.com has been launched – a website that asks consumers to contribute their ideas to create a “dream” PC. WePC.com has been launched – a website that asks consumers to contribute their ideas to create a “dream” PC.

Computer manufacturer Asus and chipmaker Intel have joined together to launch WePC.com, a website that asks consumers to contribute their ideas to create a “dream” PC.

The site enables consumers to become product designers, collaborating both with one another and Asus and Intel Corporation to create an ideal machine, where imagination holds no bounds.

The plan is for the two companies to deliver to market what could be the world’s first community-designed PCs. The site’s mission statement is simple: “You dream it. ASUS builds it. Intel inside it.”

“Intel believes the spark for innovation can come from anywhere,” said Mike Hoefflinger, General Manager of Intel’s Partner Marketing Group. “That’s why Intel is working with ASUS to tap into the creative energy of consumers as they share ideas on designing their ideal PC. Intel is committed to encouraging conversations with consumers and giving people a voice in the design of technology they use every day.”

WePC.com will enable a global conversation about the ideal elements of PCs. Visitors to the site can share ideas, vote on submitted concepts and engage in discussions with other community members about the qualities of the “dream” PC.

Lillian Lin, Director of ASUS’ Marketing Planning Division, said: “ASUS and Intel have created WePC.com in an effort to bridge innovation and technology with consumers’ wishes.

“ASUS strives to provide the best user experience with our products. By empowering WePC.com users to play a role in the design process, we expect to deliver cutting-edge community-designed products that address a consumer vision of the dream PC."

The community will be divided into three conversation groups, addressing three of the most popular consumer PC categories: netbooks, notebooks and gaming notebooks.

For more information, and to put forward your ideas, visit: www.wepc.com

Categories:
Business, IT, Manufacturing, Retail, Science, Technology



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